With the rise in the amount of users browsing sites using mobile devices, it was imperative that Toyota Ireland provide a mobile site designed specifically for this user-group.
Framework Design have developed a mobile specific website. The first step was to define a URL that differentiated the mobile site from the desktop version. m.toyota.ie was chosen and this contains the mobile specific content.
The design clearly employs larger calls to action and the content was scaled back somewhat, however the overall site offers the full-content provision that Toyota users have come to expect.
Packed with features such as Galleries, Book a Test Drive, Model Specifications and Promotions to name a few, the Toyota Mobile Website is a welcome addition to the Toyota Ireland collection of sites.
(This site is best viewed on mobile devices)