

Butlers Chocolates, Ireland’s favourite luxury chocolatier for over 80 years requested that we develop an eCommerce website that represented the quality of their product, cafés and merchandise.
With multiple functions, which include product sales, tour bookings, café locator, loyalty management and brand marketing, it was essential that the site convey their ethos of ‘purveying chocolate happiness’.
The website utilises the Magento eCommerce CMS enabling multi-site management for their various location specific sites including those for Ireland, Europe, UK, USA, Australia and New Zealand
We have custom integrated BlueRunnerSolutions, a loyalty catalyst that is a true representation of the Butlers quality brand to further enhance the user experience.
We have also integrated the DigiTickets online ticket booking system, which enables real-time book facilities via the website for their Chocolate Experience Tour.
Visit the site now to purchase your chocolate treat, book one of their extensive chocolate tours or to find your local Butlers Chocolate Café.
We have also developed a mobile website for the Butlers brand.
Framework is a full-service agency run by a multi-award winning team. We provide multimedia services, solutions, consultancy, online marketing and applications.
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